Job Description
Key Responsibilities:
Brand Identity & Corporate Narrative Rollout
Execute the social media rollout of CPs new BrandIdentity and Corporate Narrative, ensuring consistency across platforms.
Lead the launch & post-launch strategies for the newcorporate logo and manifesto, developing social content partnership with thecreative & PR team
Track engagement, sentiment, and reach analytics,optimizing in real time.
Collaborate with Internal Comms, Purpose & PR teams,ensuring a unified strategy
Ongoing Social & Digital Operations
Oversee major digital priorities, including the Julycorporate brand relaunch and any additional campaigns, activations, or paidmedia partnerships that arise.
Advise on Talent Acquisition campaigns on LinkedIn,ensuring alignment with stakeholders.
Social & Digital Team Management
Provide guidance and mentorship to the Social &Digital Media Specialist and intern, ensuring smooth execution of:
Social media management (content creation, copy writing,scheduling, engagement)
Web governance (site updates, compliance)
Performance reporting (tracking insights and sharingfindings with stakeholders)
Approve social media assets and post copy, maintainingbrand consistency and voice.
Act as an escalation point to Director of Digital &Design for issues / roadblocks
Stakeholder Communication & Leadership Updates
Provide key updates to leadership, ensuring transparencyand alignment on major projects.
Communicate progress / milestones on the CP.com relaunchto stakeholders and CC leaders
Additional opportunities for Growth and Exposure
Support and participation of CQ, -Palmolive quarterly,including producing and story mining segments
Exposure to and drafting communications for our C-SuiteExecutives, especially as it relates to earned and social media
Qualifications & Skills:
Proven experience in social & digital media, withexpertise in social channel management.
Strong project management skills, particularly inoverseeing large-scale digital initiatives.
Experience with website launches, digital storytelling,and brand rollouts is a plus.
Familiarity with social media reporting and analyticsplatforms (e.g., GA4, Emplifi) is a plus.
Ability to mentor a team while ensuring seamlessday-to-day execution.
Excellent collaboration and communication skills to alignwith cross-functional teams.
Passion and enthusiasm for our Company\'s purpose toreimagine a healthier future for all people, their pets and our planet, and tocommunicate our purpose with impact across channels.
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